Joe Lauzen featured on Accounting Software 411
Meet Joe Lauzen, CPA, president of Lauzen Accounting in Warrenville, Ill., a suburb of Chicago. Lauzen Accounting is a full service firm offering tax planning and preparation, accounting, bookkeeping, and payroll to a diverse client base. One challenge Joe shares with other firms is differentiating himself in a crowded marketplace. As a result, he stepped up his marketing efforts, and changed the way he looked at retaining clients and developing new business. He agreed to share some of his marketing savvy with AS411.com.
Read the entire interview here.